Why does "no matter how many times I explain it, they don't understand" happen? The essence of communication and solutions as taught by cognitive science / Mutsumi Imai ‐ Mercari: Shop from Japan

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Why does "no matter how many times I explain it, they don't understand" happen? The essence of communication and solutions as taught by cognitive science / Mutsumi Imai ‐ Mercari: Shop from Japan