[Genre] Sneakers [Materials] Upper: Natural leather / Artificial leather A pair with a striking volume that's sure to make an impact! The origins of 'PUMA' lie in the shoe factory established in 1924 by the Dassler brothers, Rudolf and Adolf. They developed shoes for soccer and track and field, which were used extensively at the Amsterdam Olympics. The brothers later went their separate ways. Adolf founded adidas, and Rudolf founded RUDA, which was renamed PUMA in 1949. Even now, PUMA is beloved by many athletes, especially in soccer.