This is a keychain from ASUS's gaming brand, "Republic of Gamers (ROG)". The ROG brand logo and text are designed on it. The strap has a black, red, and white striped pattern. It has a ring for attaching keys and other accessories. For ROG fans and gamers, it can be used as an item to show off the brand. It may be distributed as a novelty item when purchasing ASUS products.