A book that teaches the basics of response advertising for business success. This book is not just about advertising. It also shows you how to recognize your weaknesses, prioritize them, and then transform them into strengths. In other words, it's a practical guide to the saying, "Only the strong survive." There is always something you can do now to become "strong." So, let's do what we can do right now! - Author: Dan S. Kennedy - Translator: Haruko Miyazawa - Title: Super Introductory Guide to Response Advertising: 19 Rules - Price: 990 yen