● Management that Performs Beauty: Pola's Astonishing Sales Strategy By Takashi Shimizu, Preface by Tomiko Miyao Size: 4x6, Softcover / 231 pages / Published in Showa 58 (1983), First Edition ● Condition: ◎ No missing pages, no writing, no folds ● Contents: Management theory by Mr. Shimizu, who was a director of Pola Cosmetics at the time of publication. The following is an AI-generated summary: "Management that Performs Beauty" is a book that analyzes how Pola Cosmetics has developed its sales strategy. Specifically, it explains how the pursuit of beauty, the building of relationships with customers, and the training of sales staff contributed to Pola's success. This book analyzes that Pola's strategy of "performing beauty" not only sells cosmetics but also enhances the brand's appeal by connecting with customers' lifestyles and values, and creating empathy. - Title: Management that Performs Beauty - Author: Takashi Shimizu - Publisher: PHP Institute - Price: 980 yen Thank you for viewing.