- Title: SKAT.20 SENDENKAIGI AWARD TEXT - Editor: The 58th Sendenkaigi Award Executive Committee - Type: Single Volume - ISBN: 978-4883355228 Thank you for viewing. I read it once and stored it, so I don't think there's much wear and tear. There are no writings or tears. However, it's difficult to see, but there is a faint crease mark on the cover. In addition, there may be some minor scratches and inconspicuous scuffs, so please consider that it is a "used book" and not completely new, and make your judgment based on the photos. There are no smokers or pets in the house. I will wrap it in a PP bag and ship it. ---------- (The following is an excerpt from Amazon's introduction) Those words are worth over 1 million yen. All works that passed the first round or higher of the 58th Sendenkaigi Award are included. 7102 ideas that have not yet been released to the world are published! The Sendenkaigi Award was established in 1962 to commemorate the 100th issue of the advertising industry magazine "Sendenkaigi," and is Japan's largest public advertising award. As a gateway for advertising creators, the past winners include creators who are active on the front lines. "SKAT.20" includes the winning works of the 58th, judge's comments, works that passed the first round or higher, and works that received one or more votes in the junior high and high school student category. This is a text that compiles excellent advertising copy and CM ideas selected by creators active on the front lines of the advertising industry. Please use it to get ideas for advertising copy by industry, get hints when thinking about product/service concepts, and plan for the next Sendenkaigi Award. ---------- Search terms: Copy, Catchphrase, Copywriter, Sendenkaigi Award #copy #catchphrase #copywriter #sendenkaigi award