The development concept for this jig is based on a simple shape, an action that doesn't move much horizontally, and ease of use, enticing fish with a subtle flicker rather than a strong flash. The basic movement is to scoop up water like the GUTTER IG, create a water flow on one side, and instead of turning sideways, cut through the water to allow it to flow evenly, resulting in a straight-line movement. Therefore, the self-propelled distance is long, and the weight is light, requiring very little energy to operate, making it easy to use. This user-friendly characteristic is useful when you want to entice a sluggish fish to bite by varying the vertical speed. The lure is relatively easy to use, making combination jerks easier to perform. Currently, many flat, two-sided center-balanced jigs tend to move with a side-to-side action. However, the BUNCHIN has four sides of the same width, so even a slight movement makes it appear to flicker on the surface. It's just like the flickering of a sardine. The GUTTER JIG appeals to fish with its overall movement, turning its entire body sideways. The BUNCHIN appeals with its straight-line movement and speed, encouraging bites with combination jerks. As the difference in shape indicates, the CUTTER JIG series and the BUNCHIN are jigs with completely different concepts. Therefore, it is crucial to use them appropriately depending on the sea conditions.