★Limited SALE!★ Paul & Joe's long-selling, highly popular serum foundation primer is renewed this season♡ The highly popular serum primer♡ This is the new primer after the renewal, released in September 2024♡ Purchased December 2025 New, Unused, Boxed Moisturizing Primer 01 Contents: 30ml / SPF15 PA+ Price: ¥4,070 (tax included) Keeps skin moisturized, and gives a more radiant look than bare skin. Naturally brightens skin tone, making it look naturally beautiful. Serum primer that creates pure, fresh-looking skin. ・Moisturizing continues, and beauty lasts. The brand's best serum primer ever is born. ・For the first time, two types of nano-lipocapsules containing moisturizing ingredients are included. As you apply it, the capsules gradually break down on the skin and penetrate deeply into the stratum corneum. ・Newly formulated with niacinamide*³ and advanced hyaluronic acid*⁴, among others, in a primer containing approximately 90% serum*², increasing the amount of moisturizing ingredients*⁵. You will feel richly moisturized while applying it. ・Because the moisture lasts, it prevents makeup from smudging due to dryness. It adheres closely to the skin, preventing creasing and smudging, and keeps the beautiful finish as if it were just applied. Also, it is less likely to discolor even when exposed to sweat, and the fresh color lasts. ・With the makeup effect of Sclareidore*⁶, which is formulated in a unique balance, and the newly added soft focus effect, it covers dullness, uneven skin tone, and pores, smoothing the skin and naturally brightening the tone*¹, leading to a pure skin with luster and transparency. 【Available in 4 colors to choose from based on the desired skin impression】 ◆Color 01: Naturally brightens skin tone. A pink tone that blends with the skin and gives transparency. ◆Capacity 30ml Full size #PaulAndJoe #Paul&Joe #PAUL&JOE #Primer #MakeupBase #Primer #MoisturizingPrimer #FoundationPrimer #Moisturizing #Paul&JoePrimer #PurePink Please check the profile and take a look.