A book explaining practical methods of brand strategy. The obi (sleeve) is torn. This is not a new item. Please refrain from purchasing if you are looking for a pristine copy. Only consider purchasing if you understand that this is a used book. Please note that we are unable to ship from December 31st to January 5th. - Title: Brand Strategy in Practice! A Practical Course - 11 Truly Useful Methods Learned Through Trial and Error - Author: Yoshirō Mizuno - Price: 1600 yen - Content: A book explaining practical methods of brand strategy. Thank you for viewing.