Introduction of People/Organizations The Maze Navigator of the Mail Order Industry - Shun Saito talks about the survival strategies of the catalog business. 1. Mail Order and the Times 2. Homework for the Mail Order Industry 3. Catalog Copy Theory By Shun Saito Born in Tokyo in 1935. Graduated from Waseda University, Faculty of Letters, Department of Russian Literature. After serving as the editor-in-chief of a publishing company, he established Japan Health Maker, the predecessor of Catalog House Co., Ltd., in 1976. In 1982, he launched "Tsuhan Seikatsu" (Mail Order Life). President and Representative Director of Catalog House Co., Ltd. There is a slight age-related discoloration of the paper. #TsuhanSeikatsu #ShunSaito #CatalogHouse #MailOrder