Paul & Joe's long-selling, highly popular serum primer is renewed this season. The highly popular serum primer is a new primer after the renewal, released in September 2024. Purchased December 2025 New, unused, boxed Moisturizing Primer 00 [Released 9/1] Contents: 10ml / SPF15 PA+ mini size Price: ¥4,070 (tax included) Keeps skin moisturized, and gives a more radiant glow than bare skin. Naturally brightens skin tone, making it look naturally beautiful. Serum primer that creates pure, fresh-looking skin. ・The brand's best serum primer ever, for lasting moisture and beauty, is born. ・For the first time, it contains two types of nano-lipocapsules that encapsulate moisturizing ingredients. As you apply it, the capsules gradually break down on the skin and penetrate deeply into the stratum corneum. ・The primer, which contains approximately 90% serum*, now includes niacinamide* and advanced hyaluronic acid*, increasing the amount of moisturizing ingredients*. You'll feel richly moisturized the entire time you apply it. ・Because the moisture lasts, it prevents makeup from smudging due to dryness. It adheres closely to the skin, preventing creasing and smudging, and keeps the beautiful finish fresh. Also, it is resistant to color fading even when exposed to sweat, and the fresh color lasts. ・With the makeup effect of the uniquely balanced Sclédor* and the newly added soft-focus effect, it covers dullness, uneven skin tone, and pores, smoothing the skin and naturally brightening the tone*, creating a pure skin with a radiant glow and transparency. [Available in 4 colors to choose from based on the desired skin impression] ◆Color #00: Gives a soft, healthy complexion and brightens the skin tone. Light pink that eliminates dullness. ◆Capacity 10ml mini size Please check the profile before viewing. #PaulAndJoe #Paul&Joe #PAUL&JOE #Primer #MakeupBase #Primer #MoisturizingPrimer #FoundationPrimer #Moisturizing #Paul&JoePrimer #PurePink #351628476_items