HYPEBEAST Magazine Issue 13: The Innovation Issue Exploring the Innovators Leading the Era For our 13th issue, we challenged ourselves with the theme of "Innovation" for this edition of HYPEBEAST Magazine. We followed individuals and teams with a keen sense for reading the times and innovative mindsets in fashion, product, and technology. Gracing our cover is Tetsu Nishiyama, a creative mind representing Japan. We conducted an exclusive interview with him, the driving force behind WTAPS, FORTY PERCENTS AGAINST RIGHTS®, and DESCENDANT. In his straightforward manner, he spoke about his guiding principles and beliefs, touching upon Japanese and Chinese philosophies. Following this, our feature highlights a big name in the fashion world, Nick Knight. The photographer and founder of SHOWstudio shared his vision of fashion and film with us. Furthermore, we shine a spotlight on two individuals fitting the theme of innovation: Zaha Hadid, a world-renowned architect recognized by numerous institutions including the Royal Institute of British Architects (RIBA) and known in Japan for projects like the new National Stadium competition; and Elon Musk, CEO of Tesla, who is involved in developing clean energy for automobiles. Additionally, to delve into technological innovation in fashion, we focus on innovative brands. We spoke with the sports brand adidas and GORE-TEX®, who have earned global trust for their progressive materials and product development, about the consistent functionality of their products and their rapidly evolving technological development. We also highlight the design processes of labels like Outlier and byBorre, which utilize functional materials and the latest technologies, unraveling the scenes of their progressive development. Of course, don't miss our styling pages and product introductions featuring a selection of HYPEBEAST's recommended brands.