This is a new, unused deadstock item. It has faded due to its age, but I'd like to sell it to someone who appreciates it. STARTER is a sports brand that was founded in New Haven, Connecticut, USA in 1971. It is known as a pioneer brand that fused sportswear and pop culture. In the 1980s, the brand became the first to partner with professional major leagues such as the NFL, MLB, NHL, and NBA. It also partnered with 150 universities through the NCAA (National Collegiate Athletic Association).