Purchased on New Year's Day, Reiwa 8 The auspicious place name "Kanimochi" (meaning "wealthy") is unique in the country. This area, where Kanimochi Shrine is located, was once a source of iron that people cherished as "more valuable than gold." The "Hoki Chronicle" states that there were three iron mines in Kanimochi Village, and it is said that the name "Kanimochi" came from the village's possession of these iron mines. The main deity, Amenotokotachinomikoto, is a separate heavenly god with a remarkable divine spirit. Also, as the village is said to possess gold (iron), many people from all over the country visit the shrine to pray for business prosperity, financial luck, and good fortune.