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INSPIRED: How to Create Tech Products Customers Love Marty Cagan / Shinji Sato / Mitsunori Seki Price: ¥2600 + tax "INSPIRED|How to Create Tech Products That Customers Love|Inspired" What to build, why, and how. Connect business and users, and lead products to success! How to create successful IT products practiced in Silicon Valley by GAFA, Netflix, Adobe, and others. Table of Contents 1. What I Learned from Top IT Companies (What's Behind Great Products; IT-Based Products and Services, etc.) 2. Organizations and People for Success (Product Development Teams; People Needed for Scaling Up) 3. Products for Success (Product Development Roadmaps; Product Vision, etc.) 4. Processes for Success (Product Discovery; Framing Techniques for Discovery, etc.) 5. Culture for Success (Good Product Development Teams / Bad Product Development Teams; The Biggest Reason Innovation is Lost, etc.) Size: A5 / Pages: 376p / Height: 22cm
8 months ago