“What’s Mine Is Yours: The Rise of Collaborative Consumption” by Rachel Botsman and Roo Rogers is a seminal work that first proposed a shift in values from “ownership to access.”
Published in 2010, the book is known as a pioneering work that spread the concept of the "sharing economy" to the world during a time when Airbnb and Uber were still in their infancy. The book is supervised and explained by Hiroto Kobayashi, a Japanese information sociologist. He provides an easy-to-understand explanation of the new economic mechanisms of the Facebook era from the perspectives of social networks and technology.
From "owning" to "accessing."
This paradigm shift has permeated every corner of our lives, including modern subscription services, cloud culture, and even peer-to-peer transactions and flea market apps.
Packed with insightful foresight and real-world examples, it is highly regarded as a must-read for business, sociology, and marketing fields.
First edition published by NHK Publishing on December 20, 2010.
[Condition/Supplementary Information]
There are some scuffs on the cover due to aging, so please check the photos carefully.
All pages are present, but please refrain from purchasing if you are looking for a perfect condition due to the used nature of the item.
There are signs of aging, such as stains, damage, and scratches.
There is a feeling of use, so please consider after carefully checking the photos.
One-owner item.
The item will be packaged with waterproof measures and carefully wrapped in bubble wrap before shipping.
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