Customer Service That Captivates Women Price: 1,540 yen (tax included) In marketing, it's said that women hold 80% of the purchasing decision-making power. This book introduces how to provide customer service that encourages women to buy. Based on the purchasing psychology, ways of thinking, and behavior unique to women, the author, who has a proven track record at Louis Vuitton and has trained over 50,000 sales staff, teaches you how. The book reveals conversation techniques that please women, know-how for creating repeat customers, and more.