I believe I purchased this from the co-op's mail order service. It's an Urusara Ion Brush. Retail price: 3980 yen. It uses AAA batteries and when you turn it on and brush your hair, it makes your hair smooth and silky. I've been using one myself and I personally like it. The photo shows an opened box, but the item I'm offering is unopened. I bought it for myself and as a gift, but I no longer need it, so I'm selling it. There are marks on the box where the price sticker was removed, so please refrain from purchasing if you are concerned about this.